COBELAL BV - Cofabel, a subsidiary of group Arvesta, is specialized in the brands John Deere and Kramer, two absolute top players in both agricultural applications and in the maintenance of parks and gardens. With this full range and a number of other brands, they are present at Agribex.
John Deere is already getting a place of honor at the booth, with the presentation of the new 6 Series that will be on the market starting next year. In other joyous news, John Deere has no less than two models named "Tractor of the Year 2022" by European trade press journalists. This is another major international recognition.
Best tractor overall for 2022 was the John Deere 7R350 AutoPowr. The title of "Best Utility Tractor" went to the 6120M AutoPowr model. The former was especially praised for its technological equipment, spacious cab, optimal field operation, efficiency and, last but not least, for its ActiveCommand (ACS) control system.
The 6120M AutoPowr received the title of "Best Utility Tractor" for its compact design and remarkable flexibility thanks to its reduced wheelbase of only 2.4 meters. Its high payload was also particularly appreciated, as was the fact that it is equipped with the latest precision farming technology. In addition, the model is ideal for use
as a front loader.
This edition of Agribex is also the first at which Cofabel will be present with three of its own outlets/dealerships. Cofabel invested heavily in the expansion of its own dealer network, especially with a view to obtaining the label 'John Deere Dealer of Tomorrow'. In that context, Cofabel opened two new sites last year, in Kruisem and in Olen. Very soon
Lokeren at.
Through these proprietary Cofabel dealerships and a strong multi-year plan, Cofabel aims to sell directly to the end customer, further improving John Deere's market share in Belgium.
Cofabel has already had a very good year with John Deere. The market share of tractors has increased enormously in 2021 and the sales of harvesting equipment are also at a high level. They want to continue this momentum and, with the new tractors and innovations from John Deere in precision farming, they are well equipped to continue growth in 2022.
Through its John Deere range, Cofabel offers a wide range of park and garden machinery for professional landscapers, but also has a very wide range for the construction and maintenance of golf and soccer fields. John Deere also has a nice range of riding mowers for private use.
Besides John Deere, Cofabel will also show the latest Kramer novelties to the general public and this full park and horticulture range will be on display at Agribex. In addition to John Deere and Kramer, Cofabel also offers other complementary brands such as Jenssen, Wiedenmann, Gkb, Wessex, Turfco & Smithco.
At Cofabel, they are already hoping that Agribex can proceed in a normal manner and that Covid does not throw a spanner in the works again.