Redexim celebrates 45 years of innovation in turf management: from Verti-Drain to hybrid sports fields

For more than forty years, Redexim has been a leading supplier of machines for the maintenance of sports fields, golf courses and parks. The Dutch family business built its reputation with the Verti-Drain®, an aeration machine that has revolutionised turf management since its introduction in 1980. ‘The Verti-Drain® quickly became a household name among greenkeepers and groundskeepers worldwide,’ says Herman de Bree, who owns the company together with his sister Justine. ‘Today, we offer a complete range of machines that enable professionals to maintain natural and artificial turf optimally.’ .

What began in the late 1970s with a simple question - how to remove excess water from a sports field more efficiently - grew into an international success story. Meanwhile, Redexim's product range includes more than a hundred different machines. For natural grass, these include aerators, overseeding machines, top dressers, scarifiers, brushes and leaf blowers. For artificial turf, the company developed specific devices to decompact, clean, regenerate and even test. For several years, Redexim has also been producing machines for the maintenance of gravel courts.

Owner Herman de Bree emphasizes that ease of use and innovation are central to this. “We think along with our customers. For example, we developed machines that can selectively overseed, saving sports clubs expensive grass seed. We also have solutions for hybrid sports fields, where natural and artificial grass reinforce each other to improve the quality of play.”

Cooperation with strong dealers

Redexim's success relies on a network of loyal dealers. In Belgium and Luxembourg, the company has worked with Firma Thomas for many years. This family business from Merchtem is the exclusive importer and offers their customers - from municipal authorities to sports clubs - advice, service and follow-up. “Their expertise and market knowledge are invaluable,” says de Bree. “The team at Firma Thomas literally speaks the customer's language. They ensure that our machines are accompanied by excellent service. Moreover, they provide valuable feedback from the field, which we can use to further refine our products.”

Redexim also chooses strong partners in the Netherlands. Since the end of 2022, Hilaire Van Der Haeghe has been its exclusive distributor. This Antwerp-based family business, with more than 125 years of experience and a strong dealer network, provides broad coverage in the Netherlands. “The Netherlands is our home field,” says De Bree. “We find it important that customers receive the same service here as elsewhere in the world. Thanks to Van Der Haeghe, we can live up to that. Their enthusiasm and professionalism make them an ideal partner.”

Forward-looking vision

With offices in the United States, the United Kingdom and Australia, and a dealer network in more than a hundred countries, Redexim is today a global player. Yet the approach remains family and customer-oriented. “We continuously invest in new technologies,” de Bree concludes. “Think of machines for hybrid grass fields or solutions that can withstand extreme weather conditions. Our ambition remains the same as forty years ago: to give professionals the best tools to keep every turf healthy and playable.”